https://www.jennifernorton.org/contactbio daily 0.75 2025-11-14 https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/6cae8a0d-c807-4537-9f70-bf43d13372d4/JenMacFarlane_SML.jpg Contact + Bio - I'm originally from South Africa and bring 20+ years of global advertising experience, creating work that connects across cultures and industries. I've worked across big network agencies, in-house teams, and independent creative shops, building award-winning campaigns for some of the world’s most recognized brands—Popeyes, Coca-Cola, Volkswagen, Burger King, SAB Miller Breweries, Pampers, Samsung, Cadbury’s, and the AdCouncil, to name a few. Along the way, my work has been recognized at Cannes, Clios, D&AD, the Addys, NY Festivals, London International, Webby Awards, and The One Show. My goal is to be the kind of leader I once sought—someone who sees potential and creates space for it to thrive. I’m all about building teams that push boundaries, challenge the status quo, and create work that truly resonates. As I look toward what’s next, I’m excited to find a role where I can drive bold, meaningful creativity, foster a culture of inclusivity. If you're interested in conversations about ideas, leadership, or creating better spaces for brilliant, diverse minds, I’d love to connect. Email jenniferartdirector@gmail.com https://www.jennifernorton.org/work daily 1.0 2025-11-14 https://www.jennifernorton.org/work/little-sleepies-being-little-is-the-best monthly 0.5 2025-02-18 https://www.jennifernorton.org/work/flagstar-bank-when-you-wish monthly 0.5 2025-02-07 https://www.jennifernorton.org/work/little-caesars-bacon-crazy-puffs-taste-like-whoa monthly 0.5 2025-02-07 https://www.jennifernorton.org/work/boneless-believers monthly 0.5 2025-02-07 https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/c80f2c75-a084-4f52-8920-7415b08037a5/tweets.jpg https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/2f7356f6-cb3f-4827-b6cc-f3110f35ca09/Screenshot+2024-08-13+at+12.32.46+PM.png https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/371d203e-66b3-42e7-b293-223434b55de0/Screenshot+2024-08-29+at+1.14.00+PM.png https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/8a37726a-8fd6-4c2c-afa5-f6e758fe9a39/Screenshot+2024-07-09+at+1.52.00+PM.png https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/66b1a5a6-010e-4251-a89f-e4cbb776725e/Screenshot+2024-08-29+at+1.14.36+PM.png https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1db71be2-fc08-4ef5-ab8e-8d1a061c92f8/fullscreenshutdown.png https://www.jennifernorton.org/work/the-lake-ad-council-psa monthly 0.5 2025-02-07 https://www.jennifernorton.org/work/gold-standard-in-warmth-columbia monthly 0.5 2025-02-07 https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/9102b929-bef8-4c15-9d1e-30522571d824/F21_OHI_MASTER_Not-So-HotCouture_30SEC_16X9_AdobeExpress.gif https://www.jennifernorton.org/work/samsung-galaxy-z-flip monthly 0.5 2021-09-10 https://www.jennifernorton.org/work/espn-college-football-kickoff monthly 0.5 2025-02-07 https://www.jennifernorton.org/work/made-from-love monthly 0.5 2025-02-07 https://www.jennifernorton.org/work/choice-hotels monthly 0.5 2021-02-16 https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1613508059948-AYAR9Y5LU5P8F383E3JM/co20412M_Natl_Brand_GIF_4x5_revised7820.gif Work - Choice Hotels - With a custom social and digital campaign tailored to fit each region we gave travelers across the country a safe place to stay. Successfully navigating the toughest year in the history of hospitality and showing our customers that, like always, wherever they’re headed, Choice Hotels is there. https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1613507873825-5VKAQH01OQ1KOCXAAYEP/ChoiceHotels-socialSummary_3.jpg Work - Choice Hotels https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1613507816238-4XKGBD5WMUG6YCFMP94B/ChoiceHotels-socialSummary_1.jpg Work - Choice Hotels https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1613507853268-U1C90626EINRRJ57A4IA/ChoiceHotels-socialSummary_2.jpg Work - Choice Hotels https://www.jennifernorton.org/work/feelyourway monthly 0.5 2025-02-07 https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1604505524829-M4P4CZVVD8FW2HCNVRVR/58895095_2357771684279234_7139561553895882752_o.jpg Work - Burger King - Feel Your Way https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1604506924586-O7I1NXFYX0QY4E0FTFPH/BK+NEWS+CLIPS_big.jpg Work - 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Print Campaigns https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1604542344173-O7MOCASL9C5SIPYZMJZJ/NEwAgri_3_1600_c.jpg Work - Print Campaigns https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1604542581604-QFTH1GE5DZEI30INLP83/bf10c952349885.5608dacd1baeb_1240.jpg Work - Print Campaigns https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1604541955429-IXNXEE1XDJCTJ15QHS5H/8d70ec52349523.5608db395d9c0_1200.jpg Work - Print Campaigns https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1604542344638-ZDTWJMHBEZD7VG17DWWF/NEwAgri_4_1600_c.jpg Work - Print Campaigns https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1604541955260-1YRWJZ4LV1LJXB2FVLDZ/6eedf952349525.5608db398ea4e_1200.jpg Work - Print Campaigns https://www.jennifernorton.org/work/tgifit monthly 0.5 2025-02-07 https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1604695898637-T2WXCHU84IK1KK3UKODH/TGIFArtboard-1-copy_1000.jpg Work - TGI FRIDAYS - TGIF*IT https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1604695898823-O4WJS66KUWLIUX3L87YQ/TGIFArtboard-1-copy-2_1000.jpg Work - TGI FRIDAYS - TGIF*IT https://www.jennifernorton.org/work/bk monthly 0.5 2021-02-16 https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1604612795506-ZF2F3IK9YK7R3OBHPWMO/BK420_2.0_V4_PORTI-SLIDES4_1600_c.jpg Work - BK420 https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1604612797979-J2CFBN8SSL2IN167EW3L/BK420_2.0_V4_PORTI-SLIDES6-1_1600_c.jpg Work - BK420 https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1604612795478-N4H8NWTUT7IG2GI5Z7G5/BK420_2.0_V4_PORTI-SLIDES7_1600_c.jpg Work - BK420 https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1604612795198-EY7GY77A7MGB233FUNIL/BK420_2.0_V4_PORTI-SLIDES8_1600_c.jpg Work - BK420 https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1604612795585-S95IR3K7C9V2RWGB3XGR/BK420_2.0_V4_PORTI-SLIDES9_1600_c.jpg Work - 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BK420 https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1604612799920-BQENWMVUA0KCQC5LW6MF/BK420_2.0_V4_PORTI-SLIDES32_1600_c.jpg Work - BK420 https://www.jennifernorton.org/work/nc-lottery monthly 0.5 2021-02-16 https://www.jennifernorton.org/work/xeomin monthly 0.5 2020-11-05 https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1604544478192-GWYN3E7M7RAJTHKRO4GO/xeominportiArtboard-3_3_1600_c.jpg Work - XEOMIN https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1604544478187-Y8HJMG1QZIYY4PEEH2RA/xeominportiArtboard-4_1600_c.jpg Work - XEOMIN https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1604544478240-XUO60R0EX5MGQJP4P3O4/xeominportiArtboard-1_1_1600_c.jpg Work - XEOMIN https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1604544478187-BEBUTHSIUZM8O9AEALEI/xeominportiArtboard-2_2_1600_c.jpg Work - XEOMIN https://www.jennifernorton.org/work/jaredjeweltones monthly 0.5 2025-02-07 https://www.jennifernorton.org/work/playtex-positivity monthly 0.5 2021-02-16 https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1604517144242-B5WP36XWD843V7M43EAS/78135356675105.59b81422af171_1000.jpg Work - Playtex Positivity https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1604517143501-ZN8RNQ8ZABGPG029RH0B/POSTS_MASTER_Playtex-Positivity_Social_Posts_NEW2_1000.jpg Work - Playtex Positivity https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1604517143609-K678GU8XNLKDPW8UOC6L/ca694c56675105.59b813bf25030_1000.jpg Work - Playtex Positivity https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1604517145223-DH5UNVAQNEZ04C2LXYRI/Positivity_batch2_3.jpg Work - Playtex Positivity https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1604517143073-PRFNMERL4X0WOHGJST67/ca66cd56675105.59b813bf25c2e_1000.jpg Work - Playtex Positivity https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1604517190063-714YQEP70FWSQ6GRRL0J/efa00456675105.59b813bf2582a.jpg Work - Playtex Positivity https://www.jennifernorton.org/work/volkswagenforanybusiness monthly 0.5 2025-02-07 https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1604515178442-XMIB239YVCJI3N37AWHM/93a74452351019.5608dad771634_1000.png Work - 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We tracked the whole journey live from a website, opened social media pages so that people could say goodbye online and finally, parked the car in the Volkswagen Museum, where it will stand forever, covered with goodbye messages. https://images.squarespace-cdn.com/content/v1/5fa2cb85c3edf322c003d9c5/1604511915655-TTFGRD7JN42BNRL5EF2S/a074eb52343519.5608ddb3d9cce.jpg Work - Volkswagen - Goodbye Citi - We gave the whole nation a chance to say goodbye to the car and sign it. Like a big farewell card. Rather than saying goodbye to the car on behalf of South Africa, we decided to create a way for South Africans to say goodbye to the car for themselves. 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